Gaslight Blog

Want to read more about Business? Let's take a look-sy:


What a Painful Downswing Taught Me About Sales

Sometimes lessons learned best are the hard ones. Since we started Gaslight, we’ve done very well at leveraging personal networks to drive sales. All of us have been “in the business” for a long time and have made a lot of contacts, which has helped us find leads that turned...

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5 Signs Your Business Needs Custom Software

Sometimes it can feel like huge corporations have all the advantages. But if you’re a small- to medium-sized business, you can give yourself a competitive boost with technology. In fact, investing in custom software development might help you solve a tricky business problem, boost your productivity or create an entirely...

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How We Trello

We started using Trello on one of our projects because we wanted better visualization of our process and more flexibility than Pivotal Tracker could provide. Pivotal Tracker provides three standard columns and five standard card states: Icebox Backlog Done Started Finished Delivered Accepted Rejected This workflow no longer fit with...

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4 Ways to Transform Your Office Into A Video Studio

Video is Important and Anyone Can Do It You don’t have to be a professional videographer to make creative videos for your business. Nor do you need namebrand expensive equipment in order to make a video that pops. With a few commonly found and affordable items (and a bit of...

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Quality. What does it even mean?

I’ve recently started reading an intriguing book called Quality Software Management. This isn’t the latest book on Agile methodologies. Instead, this is a book you’ll have to buy used, as it was published in 1992. The author, Gerald Weinberg, admits the title is somewhat ambiguous. Is this a book about...

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Storytelling Through Video

Hi, I’m Ryan Finke, the latest design co-op at Gaslight. Recently, I’ve had the opportunity to create case study videos to market Gaslight’s strengths. These experiences taught me more about the important process of storytelling. Today, we are launching a case study about Enjoy the Arts (you can watch the...

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